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A Home for Windsor's Tech Community


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The TechBoost Program supports the growth and development of small businesses in Windsor-Essex by providing affordable training in information technology tools and products for business.

We understand that running a small business is a 24/7 type of job, so spending time trying to choose the right technology solution or learning how to use a new kind of software for your company can be daunting. We want to help.

We’re offering a series of workshops, offered multiple times and in multiple regions in Windsor-Essex over the course of 2018 that touch on various topics related to implementing technology into your small business. This includes tools for marketing, organization, finance, sales and productivity.

TechBoost Workshops

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[POSTPONED] TechBoost: So, Your Small Business Has a Website – What's Next?

Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

Congratulations! You've conquered the first step in your digital marketing journey and have setup your small business with a well-designed website, so what’s the next step? Driving traffic to your website and tracking where that traffic comes from of course! In “So, Your Small Business Has a Website – What’s Next?”, we’ll walk through how to drive traffic to your website using search engine optimization, Google My Business and Google Ads as well as how to setup success tracking software such as Google Analytics and Google Search Console. 

Register
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TechBoost: Selling Online with Shopify

Tuesday, November 6 5:30pm–7:30pm
Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

Websites such as emarketer.com are saying that eCommerce sales will hit $4 trillion dollars by 2020. Small businesses simply can't rely on their local communities alone to support or grow their businesses. If you're selling products, you need to be online. Good news is, tools like Shopify make it easy and fun too! By the end of this workshop, you'll have your Shopify account set up and know how to choose a theme, customize your theme, add products and manage shipping.

Register
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TechBoost: Selling Online with Shopify

Tuesday, November 6 5:30pm–7:30pm
Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

Websites such as emarketer.com are saying that eCommerce sales will hit $4 trillion dollars by 2020. Small businesses simply can't rely on their local communities alone to support or grow their businesses. If you're selling products, you need to be online. Good news is, tools like Shopify make it easy and fun too! By the end of this workshop, you'll have your Shopify account set up and know how to choose a theme, customize your theme, add products and manage shipping.

Register
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TechBoost: Making Instagram Work for your Business

Tuesday, November 13 5:30pm–7:30pm
Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

According to Instagram Business, there are over 25 million business profiles on Instagram worldwide. Are you one of them? Many Instagram users use the platform as a way to keep tabs on their favourite brands and companies. By the end of this workshop, participants will understand how Instagram can help accomplish business goals, have created an Instagram profile and uploaded their first post and story.

Register
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TechBoost: Facebook Marketing Masterclass

Tuesday, November 20 5:30pm – 7:30pm
Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

Not sure what to be posting on Facebook? Or further… How to create that content? Looking for an easy way to find clients online? We'll cover how to create a Facebook account, page, event and more and discuss different types of content, specific tips for creating high-quality content, and how to focus your content around engagement.

Register
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TechBoost: Working Smarter in the Cloud

Tuesday, November 27 5:30pm–7:30pm
Libro Credit Union – Amherstburg Branch
463 Sandwich Street South, Amherstburg, Ontario N9V 3L4

Straight Outta the Cloud! Update your numbers, log your inventory, track your staff hours, pay your bills and so much more. Cloud systems are rapidly expanding and giving small business owners back their time to work ON their business and NOT IN their business.  By the end of this workshop, participants will understand what the tech world has to offer not only their accounting but apps and integrations that are game changers for small business owners. 

Register

Generously Funded By

In Partnership With

Community Supporters

 

 


Some questions you might have…

 

Who is TechBoost for?

TechBoost is a program designed for owners and employees of small businesses who need help making their business more efficient and profitable using technology. According to the Business Development Bank of Canada, “Upgrading or incorporating new technology is one of the fastest ways to stimulate growth and make your business more competitive.”

TechBoost is designed to help business owners and employees who are familiar with computers and some technology, but want to boost their knowledge and take advantage of the newest products and offerings.

TechBoost is for you if:

  • You have or work for an existing business or a business just starting up
  • You are comfortable using computer programs and the Internet
  • You are curious and open to trying new things to help your business thrive
  • You are willing to invest your time in practicing new technology skills

Why did we create TechBoost?

With the generous financial support of a Prosperity Grant, provided by Libro Credit Union, we created the TechBoost Program to address our mission and mandate here at Hackforge. Hackforge is technology enthusiasts growing the tech capabilities of our region by creating connections and learning together. The TechBoost Program will improve the regional economic development knowledge and capacity of residents, business and organizations by encouraging knowledge sharing between our region’s technology experts and small businesses.

I’m interested in TechBoost but I’m not sure if I’m right person to attend?

TechBoost is open to anyone who owns or works for a small business that wants to boost their skills in technology. We also welcome artists, students, and freelancers. If you’ve heard about the program and you are interested in taking a workshop, please do! All of our instructors are available to answer any and all questions you might have.

What can I expect from a TechBoost workshop?

When you attend a TechBoost workshop, expect to be taught new knowledge and skills alongside 5-20 other participants at differing skill levels. Our instructors will present information through slide presentations and demonstrations and may ask the group to participate in group or individual activities or exercises. The workshop will be a casual environment where questions and collaboration is encouraged. You’ll also have the opportunity to share your feedback on the quality of the workshop so we can make improvements to the program.

What’s the level of commitment required?

There is no commitment required! You can take as few or as many workshops as you like.

What do I need to bring?

While not absolutely required, we recommend bringing a laptop computer or tablet, a charger cord and a notepad and pen for taking notes to make the most of your learning experience. We will provide the internet connection for you. Please check our Eventbrite listings for specific materials required for each workshop.

I might want to send an employee to a workshop in my place. Is my registration transferable?

Yes, your registration is transferable.

Please send us an email at rebecca@hackf.org to indicate who will be attending in your place and we’ll take care of the rest.

Contact

Rebecca Welbourn
TechBoost Program Coordinator
rebecca@hackf.org

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